Dubai, the UAE: The MENA Restaurant Community, a collective of restaurant industry leaders, has joined forces with Greeneration, a Dubai-based vertical farming company, for a business breakfast focused on the central theme of sustainable dining. The event, aptly titled ‘Elevate Your Menu: Farm to Fork,’ took place in Jumeirah, Dubai.
The event focused on the market’s increasing demand for sustainability solutions and brought together renowned restaurateurs from Hookahpalace DIFC, The Hide, Artisan Bakers, Late Lounge Café, Masha and the Bear, and Pavlova Café. Discussions revolved around sustainable practices, innovative farming methods like vertical agriculture, and integrating fresh, local produce into restaurant menus.
Filipp Klestov, Key Account Manager at Syrve and event facilitator said, “We aimed to broaden restaurateurs’ understanding of high-tech agriculture. In line with our community’s focus on creating memorable dining experiences, we partnered with Greeneration, whose microgreens and edible flowers add a unique touch to dishes. This collaboration provided chefs with valuable insights into incorporating these fresh, local options.“
This article is from Zawya